These are the sources and citations used to research new project. This bibliography was generated on Cite This For Me on

  • Website

    7 P's of Marketing: A Brief Summary of Marketing and How it Works

    2020 - Charter Institute of Marketing

    In-text: ("7 P's Of Marketing: A Brief Summary Of Marketing And How It Works")

    Your Bibliography: "7 P's Of Marketing: A Brief Summary Of Marketing And How It Works." Cim.co.uk. N.p., 2020. Web. 24 Jan. 2020.

  • Website

    American Marketing Association— The Definition of Marketing

    2017

    In-text: ("American Marketing Association— The Definition Of Marketing")

    Your Bibliography: "American Marketing Association— The Definition Of Marketing." American Marketing Association. N.p., 2017. Web. 21 Jan. 2020.

  • Report

    Andreasen, A.

    Marketing social change: Changing behavior to promote health, social development and the environment

    1995 - Jossey-Bass - San Francisco, CA

    In-text: (Andreasen)

    Your Bibliography: Andreasen, A. Marketing Social Change: Changing Behavior To Promote Health, Social Development And The Environment. San Francisco, CA: Jossey-Bass, 1995. Print.

  • Book

    Baines, P. and Fill, C.

    Marketing

    2014 - Oxford University Press - London

    In-text: (Baines and Fill 7)

    Your Bibliography: Baines, Paul, and Chris Fill. Marketing. 3rd ed. London: Oxford University Press, 2014. Print.

  • Journal

    Bennett, R.

    Marketing of Voluntary Organizations as Contract Providers of National and Local Government Welfare Services in the UK

    2008 - VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations

    In-text: (Bennett 268-295)

    Your Bibliography: Bennett, Roger. "Marketing Of Voluntary Organizations As Contract Providers Of National And Local Government Welfare Services In The UK." VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations 19.3 (2008): 268-295. Web.

  • Website

    Bettencourt, L.

    Is Shifting from Traditional Advertising Good for Business?

    2020

    In-text: (Bettencourt)

    Your Bibliography: Bettencourt, Lance. "Is Shifting From Traditional Advertising Good For Business?." American Marketing Association. N.p., 2020. Web. 10 Feb. 2020.

  • Report

    Booms, B. and Bitner, M.

    Marketing strategies and organisation structures for service firms

    1981 - AMA Proceedings Series - Chicago, IL

    In-text: (Booms and Bitner)

    Your Bibliography: Booms, B.H., and M.J. Bitner. Marketing Strategies And Organisation Structures For Service Firms. Chicago, IL: AMA Proceedings Series, 1981. Print. Marketing Of Services.

  • Journal

    Borden, N.

    The Concept of the Marketing Mix

    1950 - Journal of Advertising Research

    In-text: (Borden 9)

    Your Bibliography: Borden, Neil. "The Concept Of The Marketing Mix." Journal of Advertising Research (1950): 9. Web. 24 Jan. 2020.

  • Journal

    Bowes, J.

    St. Vincent de Paul and business ethics

    1998 - Journal of Business Ethics

    In-text: (Bowes 1663-1667)

    Your Bibliography: Bowes, J.C. "St. Vincent De Paul And Business Ethics." Journal of Business Ethics 17(15) (1998): 1663-1667. Print.

  • Book

    Burns, P.

    Entrepreneurship and small business

    2016 - Palgrave - London

    In-text: (Burns 9-10)

    Your Bibliography: Burns, Paul. Entrepreneurship And Small Business. 4th ed. London: Palgrave, 2016. Print.

  • Journal

    Cornelius, N., Todres, M., Janjuha-Jivraj, S., Woods, A. and Wallace, J.

    Corporate Social Responsibility and Social Enterprise

    2008 - Journal of Business Ethics

    In-text: (Cornelius et al. 355-370)

    Your Bibliography: Cornelius, Nelarine et al. "Corporate Social Responsibility And Social Enterprise." Journal of Business Ethics 81.2 (2008): 355-370. Web. 22 Jan. 2020.

  • Website

    Digital Marketing Vs Traditional Media the cost Differences CPM - Social AXcess

    2019

    In-text: ("Digital Marketing Vs Traditional Media The Cost Differences CPM - Social Axcess")

    Your Bibliography: "Digital Marketing Vs Traditional Media The Cost Differences CPM - Social Axcess." Social AXcess. N.p., 2019. Web. 10 Feb. 2020.

  • Book

    Donovan, R. and Henley, N.

    Principles and Practice of Social Marketing : An International Perspective

    2010 - Cambridge University Press

    In-text: (Donovan and Henley 1-22)

    Your Bibliography: Donovan, Rob, and Nadine Henley. Principles And Practice Of Social Marketing : An International Perspective. 2nd ed. Cambridge University Press, 2010. Print.

  • Magazine

    Eisenmann, T. R.

    Entrepreneurship: A Working Definition

    2013 - Harvard Business Review

    In-text: (Eisenmann)

    Your Bibliography: Eisenmann, Thomas R. "Entrepreneurship: A Working Definition." Harvard Business Review 2013. Web. 21 Jan. 2020.

  • Website

    Entrepreneur - Definition | Oxford Advanced Learner's Dictionary at OxfordLearnersDictionaries.com

    2020 - Oxford Dictionaries

    In-text: ("Entrepreneur - Definition | Oxford Advanced Learner's Dictionary At Oxfordlearnersdictionaries.Com")

    Your Bibliography: "Entrepreneur - Definition | Oxford Advanced Learner's Dictionary At Oxfordlearnersdictionaries.Com." Oxfordlearnersdictionaries.com. N.p., 2020. Web. 21 Jan. 2020.

  • Website

    Entrepreneurs for Social Change - United Nations Partnerships for SDGs platform

    2020 - United Nations

    In-text: ("Entrepreneurs For Social Change - United Nations Partnerships For Sdgs Platform")

    Your Bibliography: "Entrepreneurs For Social Change - United Nations Partnerships For Sdgs Platform." Sustainabledevelopment.un.org. N.p., 2020. Web. 21 Jan. 2020.

  • Website

    Facebook users worldwide 2019 | Statista

    2020

    In-text: ("Facebook Users Worldwide 2019 | Statista")

    Your Bibliography: "Facebook Users Worldwide 2019 | Statista." Statista. N.p., 2020. Web. 7 Feb. 2020.

  • Website

    Gilchrist, K.

    Adidas steps away from TV advertising as it targets $4 billion growth

    2020

    In-text: (Gilchrist)

    Your Bibliography: Gilchrist, Karen. "Adidas Steps Away From TV Advertising As It Targets $4 Billion Growth." CNBC. N.p., 2020. Web. 7 Feb. 2020.

  • Website

    Global Digital Ad Spending 2019

    2020

    In-text: ("Global Digital Ad Spending 2019")

    Your Bibliography: "Global Digital Ad Spending 2019." eMarketer. N.p., 2020. Web. 7 Feb. 2020.

  • Website

    Global digital population 2020 | Statista

    2020

    In-text: ("Global Digital Population 2020 | Statista")

    Your Bibliography: "Global Digital Population 2020 | Statista." Statista. N.p., 2020. Web. 7 Feb. 2020.

  • Website

    Global social media ranking 2019 | Statista

    2020

    In-text: ("Global Social Media Ranking 2019 | Statista")

    Your Bibliography: "Global Social Media Ranking 2019 | Statista." Statista. N.p., 2020. Web. 7 Feb. 2020.

  • Journal

    Godes, D. and Silva, J. C.

    Sequential and Temporal Dynamics of Online Opinion

    2012 - Marketing Science

    In-text: (Godes and Silva 448-473)

    Your Bibliography: Godes, David, and José C. Silva. "Sequential And Temporal Dynamics Of Online Opinion." Marketing Science 31.3 (2012): 448-473. Web.

  • Journal

    Godey, B., Manthiou, A., Pederzoli, D., Rokka, J., Aiello, G., Donvito, R. and Singh, R.

    Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior

    2016 - Journal of Business Research

    In-text: (Godey et al. 5833-5841)

    Your Bibliography: Godey, Bruno et al. "Social Media Marketing Efforts Of Luxury Brands: Influence On Brand Equity And Consumer Behavior." Journal of Business Research 69.12 (2016): 5833-5841. Web.

  • Website

    Google

    2020

    In-text: ("Google")

    Your Bibliography: "Google." www.statista.com. N.p., 2020. Web. 7 Feb. 2020.

  • Journal

    Hajli, M. N.

    A study of the impact of social media on consumers

    2014 - International Journal of Market Research

    In-text: (Hajli 387-404)

    Your Bibliography: Hajli, M. Nick. "A Study Of The Impact Of Social Media On Consumers." International Journal of Market Research 56.3 (2014): 387-404. Web.

  • Website

    How Many People Shop Online in 2020 | Oberlo

    2020

    In-text: ("How Many People Shop Online In 2020 | Oberlo")

    Your Bibliography: "How Many People Shop Online In 2020 | Oberlo." Oberlo. N.p., 2020. Web. 7 Feb. 2020.

  • Journal

    Keith, R. J.

    The Marketing Revolution

    1960 - Journal of Marketing

    In-text: (Keith 35)

    Your Bibliography: Keith, Robert J. "The Marketing Revolution." Journal of Marketing 24.3 (1960): 35. Web.

  • Journal

    Kerlin, J. A.

    Social Enterprise in the United States and Europe: Understanding and Learning from the Differences

    2006 - VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations

    In-text: (Kerlin 246-262)

    Your Bibliography: Kerlin, Janelle A. "Social Enterprise In The United States And Europe: Understanding And Learning From The Differences." VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations 17.3 (2006): 246-262. Web.

  • Journal

    Kim, A. J. and Ko, E.

    Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand

    2012 - Journal of Business Research

    In-text: (Kim and Ko 1480-1486)

    Your Bibliography: Kim, Angella J., and Eunju Ko. "Do Social Media Marketing Activities Enhance Customer Equity? An Empirical Study Of Luxury Fashion Brand." Journal of Business Research 65.10 (2012): 1480-1486. Web.

  • Journal

    Kohli, A. K., Jaworski, B. J. and Kumar, A.

    Markor: A Measure of Market Orientation

    1993 - Journal of Marketing Research

    In-text: (Kohli, Jaworski and Kumar 467-477)

    Your Bibliography: Kohli, Ajay K., Bernard J. Jaworski, and Ajith Kumar. "Markor: A Measure Of Market Orientation." Journal of Marketing Research 30.4 (1993): 467-477. Web.

  • Edited book

    Marketing Management

    2009 - Prentice-Hall - Upper Saddle River, New Jersey

    In-text: (Kotler and Keller)

    Your Bibliography: Kotler, P, and K.L. Keller. Marketing Management. 13th ed. Upper Saddle River, New Jersey: Prentice-Hall, 2009. Print.

  • Journal

    Kotler, P. and Zaltman, G.

    Social Marketing: An Approach to Planned Social Change

    1971 - Journal of Marketing

    In-text: (Kotler and Zaltman 3)

    Your Bibliography: Kotler, Philip, and Gerald Zaltman. "Social Marketing: An Approach To Planned Social Change." Journal of Marketing 35.3 (1971): 3. Web.

  • Report

    Leadbeater, C.

    The Rise of the Social Entrepreneur

    1997 - DEMOS - London

    In-text: (Leadbeater 1)

    Your Bibliography: Leadbeater, Charles. The Rise Of The Social Entrepreneur. London: DEMOS, 1997. Web. 19 Jan. 2020.

  • Journal

    Lee, E. K. M. and Chandra, Y.

    Dynamic and Marketing Capabilities as Predictors of Social Enterprises’ Performance

    2019 - VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations

    In-text: (Lee and Chandra)

    Your Bibliography: Lee, Erica Kim Man, and Yanto Chandra. "Dynamic And Marketing Capabilities As Predictors Of Social Enterprises’ Performance." VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations (2019): n. pag. Web.

  • Journal

    Liu, G., Eng, T. and Takeda, S.

    An Investigation of Marketing Capabilities and Social Enterprise Performance in the UK and Japan

    2013 - Entrepreneurship Theory and Practice

    In-text: (Liu, Eng and Takeda 267-298)

    Your Bibliography: Liu, Gordon, Teck-Yong Eng, and Sachiko Takeda. "An Investigation Of Marketing Capabilities And Social Enterprise Performance In The UK And Japan." Entrepreneurship Theory and Practice 39.2 (2013): 267-298. Web.

  • Journal

    McCarthy, E.

    Basic Marketing: A Managerial Approach

    1960

    In-text: (McCarthy)

    Your Bibliography: McCarthy, E.J. "Basic Marketing: A Managerial Approach." (1960): n. pag. Print.

  • Journal

    Miles, M. P., Verreynne, M. and Luke, B.

    Social Enterprises and the Performance Advantages of a Vincentian Marketing Orientation

    2013 - Journal of Business Ethics

    In-text: (Miles, Verreynne and Luke 549-556)

    Your Bibliography: Miles, Morgan P., Martie-Louise Verreynne, and Belinda Luke. "Social Enterprises And The Performance Advantages Of A Vincentian Marketing Orientation." Journal of Business Ethics 123.4 (2013): 549-556. Web.

  • Journal

    Miles, M. P., Verreynne, M. and Luke, B.

    Social Enterprises and the Performance Advantages of a Vincentian Marketing Orientation

    2013 - Journal of Business Ethics

    In-text: (Miles, Verreynne and Luke 549-556)

    Your Bibliography: Miles, Morgan P., Martie-Louise Verreynne, and Belinda Luke. "Social Enterprises And The Performance Advantages Of A Vincentian Marketing Orientation." Journal of Business Ethics 123.4 (2013): 549-556. Web.

  • Website

    Palacios, R. and Sluchynsky, O.

    Social Pensions Part I: Their Role in the Overall Pension System, Social Protection Discussion Paper

    2006 - World Bank

    In-text: (Palacios and Sluchynsky)

    Your Bibliography: Palacios, R, and O Sluchynsky. "Social Pensions Part I: Their Role In The Overall Pension System, Social Protection Discussion Paper." Siteresources.worldbank.org. N.p., 2006. Web. 19 Jan. 2020.

  • Website

    PPC Statistics 2019 - PPC Stats - Pay Per Click Statistic Trends 2017-16

    2020

    In-text: ("PPC Statistics 2019 - PPC Stats - Pay Per Click Statistic Trends 2017-16")

    Your Bibliography: "PPC Statistics 2019 - PPC Stats - Pay Per Click Statistic Trends 2017-16." PowerTraffick. N.p., 2020. Web. 7 Feb. 2020.

  • Website

    Roser, M., Ritchie, H. and Ortiz-Ospina, E.

    Internet

    2020

    In-text: (Roser, Ritchie and Ortiz-Ospina)

    Your Bibliography: Roser, Max, Hannah Ritchie, and Esteban Ortiz-Ospina. "Internet." Our World in Data. N.p., 2020. Web. 7 Feb. 2020.

  • Book

    Schumpeter, J.

    Theory of Economic Development

    1934 - Harvard University Press - Cambridge

    In-text: (Schumpeter)

    Your Bibliography: Schumpeter, Joseph. Theory Of Economic Development. 2nd ed. Cambridge: Harvard University Press, 1934. Print.

  • Website

    Schwab, H.

    People behind the foundation

    2020 - Schwab Foundation for Social Entrepreneurship

    In-text: (Schwab)

    Your Bibliography: Schwab, Hilde. "People Behind The Foundation." Schwab Foundation for Social Entrepreneurship. N.p., 2020. Web. 21 Jan. 2020.

  • Website

    Social Enterprise Innovations: Understanding the Business Solutions to Poverty | World Bank Group

    2020 - World Bank

    In-text: ("Social Enterprise Innovations: Understanding The Business Solutions To Poverty | World Bank Group")

    Your Bibliography: "Social Enterprise Innovations: Understanding The Business Solutions To Poverty | World Bank Group." olc.worldbank.org. N.p., 2020. Web. 21 Jan. 2020.

  • Website

    Social enterprises - Internal Market, Industry, Entrepreneurship and SMEs - European Commission

    2020 - European Commission

    In-text: ("Social Enterprises - Internal Market, Industry, Entrepreneurship And Smes - European Commission")

    Your Bibliography: "Social Enterprises - Internal Market, Industry, Entrepreneurship And Smes - European Commission." Internal Market, Industry, Entrepreneurship and SMEs - European Commission. N.p., 2020. Web. 21 Jan. 2020.

  • Journal

    Tauber, L.

    Beyond Homogeneity: Redefining Social Entrepreneurship in Authoritarian Contexts

    2019 - Journal of Social Entrepreneurship

    In-text: (Tauber 1-19)

    Your Bibliography: Tauber, Lilian. "Beyond Homogeneity: Redefining Social Entrepreneurship In Authoritarian Contexts." Journal of Social Entrepreneurship (2019): 1-19. Web.

  • Journal

    Wang, X., Yu, C. and Wei, Y.

    Social Media Peer Communication and Impacts on Purchase Intentions: A Consumer Socialization Framework

    2012 - Journal of Interactive Marketing

    In-text: (Wang, Yu and Wei 198-208)

    Your Bibliography: Wang, Xia, Chunling Yu, and Yujie Wei. "Social Media Peer Communication And Impacts On Purchase Intentions: A Consumer Socialization Framework." Journal of Interactive Marketing 26 (2012): 198-208. Print.

  • Website

    What is social marketing? | The NSMC

    2020

    In-text: ("What Is Social Marketing? | The NSMC")

    Your Bibliography: "What Is Social Marketing? | The NSMC." Thensmc.com. N.p., 2020. Web. 20 Jan. 2020.

  • E-book or PDF

    World Economic Situation and Prospects

    2020 - United Nations

    In-text: (World Economic Situation And Prospects 170-171)

    Your Bibliography: World Economic Situation And Prospects. United Nations, 2020. Web. 10 Feb. 2020.

  • Website

    World Population Clock: 7.8 Billion People (2020) - Worldometer

    2020

    In-text: ("World Population Clock: 7.8 Billion People (2020) - Worldometer")

    Your Bibliography: "World Population Clock: 7.8 Billion People (2020) - Worldometer." Worldometers.info. N.p., 2020. Web. 7 Feb. 2020.

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