These are the sources and citations used to research Business Strategy. This bibliography was generated on Cite This For Me on

  • Journal

    Aaker, J. L.

    Dimensions of Brand Personality

    1997 - Journal of Marketing Research

    In-text: (Aaker 347)

    Your Bibliography: Aaker, Jennifer L. "Dimensions Of Brand Personality." Journal of Marketing Research 34.3 (1997): 347. Web.

  • Website

    Chaffey, D.

    SOSTAC ® marketing planning model guide

    2012

    In-text: (Chaffey)

    Your Bibliography: Chaffey, Dave. "SOSTAC ® Marketing Planning Model Guide." Smart Insights. N.p., 2012. Web. 19 Jan. 2015.

  • Journal

    Hofstede, G.

    Riding the waves of commerce: A test of trompenaars' “model” of national culture differences

    1996 - International Journal of Intercultural Relations

    In-text: (Hofstede 189-198)

    Your Bibliography: Hofstede, Geert. "Riding The Waves Of Commerce: A Test Of Trompenaars' “Model” Of National Culture Differences." International Journal of Intercultural Relations 20.2 (1996): 189-198. Web.

  • Website

    Hofstede's Cultural Dimensions: Understanding Workplace Values Around the World

    2015

    In-text: ("Hofstede's Cultural Dimensions: Understanding Workplace Values Around The World")

    Your Bibliography: "Hofstede's Cultural Dimensions: Understanding Workplace Values Around The World." Mindtools.com. N.p., 2015. Web. 16 Jan. 2015.

  • Journal

    McCrae, R. R. and John, O. P.

    An Introduction to the Five-Factor Model and Its Applications

    1992 - Journal of Personality

    In-text: (McCrae and John 175-215)

    Your Bibliography: McCrae, Robert R., and Oliver P. John. "An Introduction To The Five-Factor Model And Its Applications." Journal of Personality 60.2 (1992): 175-215. Web.

  • Website

    United Kingdom - Geert Hofstede

    2015

    In-text: ("United Kingdom - Geert Hofstede")

    Your Bibliography: "United Kingdom - Geert Hofstede." Geert-hofstede.com. N.p., 2015. Web. 16 Jan. 2015.

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