These are the sources and citations used to research events. This bibliography was generated on Cite This For Me on

  • Website

    ‘Authenticity Is King’

    In-text: ("‘Authenticity Is King’")

    Your Bibliography: "‘Authenticity Is King’." PCMA. Web. 19 Nov. 2019.

  • Website

    D, N.

    The Power of Personas to Perfect Event Guest Experiences

    In-text: (D)

    Your Bibliography: D, norris. "The Power Of Personas To Perfect Event Guest Experiences." Experient: Event Industry Blog. Web. 19 Nov. 2019.

  • Website

    Event Manager job description template


    In-text: ("Event Manager Job Description Template")

    Your Bibliography: "Event Manager Job Description Template." Recruiting and Hiring Resources. N.p., 2019. Web. 2 Dec. 2019.

  • Website

    J.A. McNabb, S.



    In-text: (J.A. McNabb)

    Your Bibliography: J.A. McNabb, Stuart. "CONTENT MARKETING AUTHENTICITY – WHY IS IT SO IMPORTANT?." N.p., 2019. Web. 19 Nov. 2019.

  • Website

    Neil Aulton, N.

    In-text: (Neil Aulton)

    Your Bibliography: Neil Aulton, Neil. Web. 19 Nov. 2019.

  • Journal

    Schmitt, B.

    Experiential Marketing

    1999 - Journal of Marketing Management

    In-text: (Schmitt 53-67)

    Your Bibliography: Schmitt, Bernd. "Experiential Marketing." Journal of Marketing Management 15.1-3 (1999): 53-67. Web. 19 Nov. 2019.

  • Website

    walker, J.

    Market Segmentation For Event Planning (5 Ways) | Eventbrite UK


    In-text: (walker)

    Your Bibliography: walker, john. "Market Segmentation For Event Planning (5 Ways) | Eventbrite UK." Eventbrite UK. N.p., 2019. Web. 19 Nov. 2019.

  • Website

    Winkelmann, S.

    Event sponsorship and event marketing: brand and performance-related outcomes and the moderating effects of brand orientation and organisational innovativeness


    In-text: (Winkelmann)

    Your Bibliography: Winkelmann, Soeren. "Event Sponsorship And Event Marketing: Brand And Performance-Related Outcomes And The Moderating Effects Of Brand Orientation And Organisational Innovativeness." figshare. N.p., 2016. Web. 19 Nov. 2019.

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